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International Conference on Persuasive Technology

PERSUASIVE 2010: Persuasive Technology pp 150–161Cite as

Personality and Persuasive Technology: An Exploratory Study on Health-Promoting Mobile Applications

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Part of the book series: Lecture Notes in Computer Science ((LNISA,volume 6137))

Abstract

Though a variety of persuasive health applications have been designed with a preventive standpoint toward diseases in mind, many have been designed largely for a general audience. Designers of these technologies may achieve more success if applications consider an individual’s personality type. Our goal for this research was to explore the relationship between personality and persuasive technologies in the context of health-promoting mobile applications. We conducted an online survey with 240 participants using storyboards depicting eight different persuasive strategies, the Big Five Inventory for personality domains, and questions on perceptions of the persuasive technologies. Our results and analysis revealed a number of significant relationships between personality and the persuasive technologies we evaluated. The findings from this study can guide the development of persuasive technologies that can cater to individual personalities to improve the likelihood of their success.

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Author information

Authors and Affiliations

  1. Human Centered Design & Engineering,  

    Sajanee Halko & Julie A. Kientz

  2. The Information School, University of Washington, Seattle, Washington, USA

    Julie A. Kientz

Authors
  1. Sajanee Halko
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  2. Julie A. Kientz
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Editor information

Editors and Affiliations

  1. Dept. of Communication, Copenhagen Institute of Technology/Aalborg University, Lautrupvang 2b, 2750, Ballerup, Denmark

    Thomas Ploug

  2. Royal School of Library and Information Science, Birketinget 6, 2300, København, Denmark

    Per Hasle

  3. Dept. of Information Processing Science, University of Oulu, Rakentajantie 3, 90370, Oulu, Finland

    Harri Oinas-Kukkonen

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© 2010 Springer-Verlag Berlin Heidelberg

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Halko, S., Kientz, J.A. (2010). Personality and Persuasive Technology: An Exploratory Study on Health-Promoting Mobile Applications. In: Ploug, T., Hasle, P., Oinas-Kukkonen, H. (eds) Persuasive Technology. PERSUASIVE 2010. Lecture Notes in Computer Science, vol 6137. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-13226-1_16

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  • DOI: https://doi.org/10.1007/978-3-642-13226-1_16

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-13225-4

  • Online ISBN: 978-3-642-13226-1

  • eBook Packages: Computer ScienceComputer Science (R0)

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