A Project to Improve the Profitability of the Use of Park Areas (Evidence from Zaryadye Park, Moscow City, Russia)
Olga Urzha1, Tatiana Evstratova2, Valentina Kataeva3

1Olga Urzha*, Russian State Social University, Moscow, Russia.
2Tatiana Evstratova, Russian State Social University, Moscow, 129226, Russia.
3Valentina Kataeva, Russian State Social University, Moscow, 129226, Russia.

Manuscript received on 04 August 2019. | Revised Manuscript received on 08 August 2019. | Manuscript published on 30 September 2019. | PP: 4402-4406 | Volume-8 Issue-3 September 2019 | Retrieval Number: C5531098319/2019©BEIESP | DOI: 10.35940/ijrte.C5531.098319
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: For the effective functioning of a large city, a metropolis, it is extremely important to have in the infrastructure areas and facilities for recreation of citizens, for cultural and entertainment leisure. In this article, it is offered to consider the unique project, which was accomplished in Moscow, the capital of the Russian Federation, in the very city center – the creation of multipurpose Zaryadye Park. The article presents the technology of creating a modern park infrastructure, as well as a comparative analysis of foreign and domestic practices in the development of new recreation opportunities. In addition, the article proposes to intensify the use of the socio-engineering methodology of management decision-making that provides a scientific basis for the project activity. Much attention is paid to the tasks which arise with regard to modern park areas. This includes a broad range of scientific and educational programs that contribute to sparking an interest in different age groups to knowledge and innovation, as well as the uncovering historical and natural resources of Russia, creating an oasis for recreation and walks. Moscow State Autonomous Cultural Institution Zaryadye Park is the first park built within the boundaries of the Boulevard Ring. It is a new cultural driver of Moscow, a key link in the network of walking routes around the Kremlin. Unlike other Moscow parks, which have vast territories for the organization of recreational activities, Zaryadye Park has a number of features, which make it unique, namely, a rather small area, multilevelness, botanical collection that demonstrates the natural diversity of Russia, media complexes, which have no analogues in Moscow, and a broad range of offered scientific and educational programs. Various information kiosks are available in the Zaryadye Park for visitors, as well as tourist information centers, exhibition halls, souvenir and gift shops, cafés and bars, the ice cave, the florarium, Sacred Embassy scientific-educational center; large amphitheater, concert hall, and modern gastronomic food court.
Keywords: Cultural and Leisure Activities, Project Activity, Recreation Areas, the Socio-Engineering Methodology of Managerial Decision-Making, Zaryadye Park.

Scope of the Article:
Software Engineering Methodologies