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Optimale Preisbündelung unter Unsicherheit

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Authors
  1. Dr. rer. pol. Ralph Fürderer
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  2. Prof. Dr. rer. pol. Arnd Huchzermeier
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Horst Albach

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© 1997 Gabler-Verlag

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Fürderer, R., Huchzermeier, A. (1997). Optimale Preisbündelung unter Unsicherheit. In: Albach, H. (eds) Marketing. Zeitschrift für Betriebswirtschaft : ZfB-Ergänzungshefte. Gabler Verlag. https://doi.org/10.1007/978-3-322-86607-3_6

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  • DOI: https://doi.org/10.1007/978-3-322-86607-3_6

  • Publisher Name: Gabler Verlag

  • Print ISBN: 978-3-409-13952-6

  • Online ISBN: 978-3-322-86607-3

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