Skip to main content
Log in

A business model of enlightenment

  • Published:
Journal of Business Ethics Aims and scope Submit manuscript

Abstract

This article examines spiritual growth and the business career. Rather than a certain decline into workaholism or materialism, the world of business becomes a necessary step on the path of enlightenment, through the transcendant philosophical models of the Hindu householder and the Native American Medicine Wheel.

The householder concept, including mastering the material world and the resulting spiritual growth, stresses the importance of action, also a criterion for success in business. Current views, based on studies of modern life, Judaic thought, and Christian beliefs, add further dimension to this executive's model of enlightenment.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Similar content being viewed by others

Bibliography

  • Bartoleme, F.: ‘The Work Alibi: When It's Harder to Go Home’, Harvard Business Review, March–April 1983, pp. 66–75.

  • Bartoleme, F.: ‘Must Success Cost So Much’, Harvard Business Review, March–April 1980, pp. 137–148.

  • Bhagavad-Gita, 1946, The Gospel of Selfless Action or the Gita According to Gandhi, trans. with commentary by Mahadev Desai, Ahmedabad — 14, Navajivan Publishing House, India.

    Google Scholar 

  • Brandon, S. G. G.: 1957, The Fall of Jerusalem and the Christian Church, SPCK, London.

    Google Scholar 

  • Collins, E. G. C.: ‘Managers and Lovers’, Harvard Busiiness Review, September–October 1983, pp. 142–153.

  • Emerson, R. W.: 1965, ‘Self-Reliance’, in Selected Writings of Raph Waldo Emerson, ed. by W. H. Gilman, The New American Library, New York.

    Google Scholar 

  • Finkelstein, L.: ‘The Businessman's Moral Failure’, Fortune, September 1958, pp. 116–117, 194.

  • Friedman, M. and Rosenman, R.: 1974, Type A Behavior and Your Heart, Alfred A. Knopf, New York.

    Google Scholar 

  • Gandhi, M.: 1936, Harijan, August 29, 1936.

  • Hopkins, T. J.: 1971, The Hindu Religious Tradition, Dickenson Publishing Company, Encino, California.

    Google Scholar 

  • Johnson, L. T.: 1981, Sharing Possessions: Mandate and Symbol of Faith, Fortress Press, Philadelphia.

    Google Scholar 

  • Levinson, D. J. et al.: 1978, The Seasons of a Man's Life, Alfred A. Knopf, New York.

    Google Scholar 

  • McCoy, B. H.: ‘The Parable of the Sadhu’, Harvard Business Review, September–October 1983, pp. 103–108.

  • Organ, T. W.: 1970, The Hindu Quest for the Perfection of Man, Ohio University, Athens, Ohio.

    Google Scholar 

  • Peters, T. J. and Waterman, R. H. Jr.: 1982, In Search of Excellence: Lessons from America's Best-Run Companies, Harper and Row Publishers, New York.

    Google Scholar 

  • Storm, H.: Seven Arrows, Ballantine Books, New York.

  • The Talmud, P. Blackman (ed.), 1963, Judaica Press.

  • Torbett, W. R.: ‘Executive Mind, Timely Action’, Revision, Spring 1983, pp. 3–21.

Download references

Authors

Additional information

John Hayes Barnett is Associate Professor at The Whittemore School of Business and Economics, University of New Hampshire, U.S.A. He was previously a Management Consultant (Cresap, McCormick & Paget) and a Volunteer Executive (Brazil, Mexico, Panama, Papua New Guinea, Philippines) He is a Certified Public Accountant and a Doctor of Divinity. His most important publications are: Strategic Evaluation and Experimental Gaming (University of Colorado); Constants, Controversy and Change in Cultural Concepts (Sierra Madre Seminary); and Down the Rose Path: A Businessman's Search for Enlightenment (in press).

Rights and permissions

Reprints and permissions

About this article

Cite this article

Barnett, J.H. A business model of enlightenment. J Bus Ethics 4, 57–63 (1985). https://doi.org/10.1007/BF00382674

Download citation

  • Issue Date:

  • DOI: https://doi.org/10.1007/BF00382674

Keywords

Navigation