Skip to main content
Log in

Question-Answer Sequences in Survey-Interviews

  • Published:
Quality and Quantity Aims and scope Submit manuscript

Abstract

Interaction analysis was used to analyze a total of 14,265 question–answer sequences of (Q-A Sequences) 80 questions that originated from two face-to-face and three telephone surveys. The analysis was directed towards the causes and effects of particular interactional problems. Our results showed that problematic respondent behavior is affected by the questionnaire design, whereas inadequate interviewer behavior is affected by respondent behavior, rather than directly by the questionnaire design. Two surveys used questions for which validating information was available. It appeared that the occurrence of such irregularities of interviewer and respondent behavior was related to the validity of the eventual responses. Explanations for the occurrence of problematic respondent behavior were proposed, concerning both cognitive and conversational factors, related to the wording of questions and response alternatives.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Similar content being viewed by others

References

  • C.F. Cannell R.L. Kahn (1968) Interviewing G. Lindzey E. Aronson (Eds) The Handbook of Social Psychology NumberInSeriesVol 2 Addison-Wesley Reading, Mass 526–595

    Google Scholar 

  • W. Dijkstra (1987) ArticleTitleInterviewing style and respondent behavior: an experimental study of the survey-interview Sociological Methods and Research 16 IssueID2 309–334

    Google Scholar 

  • W. Dijkstra (1999) ArticleTitleA new method for studying verbal interactions in survey-interviews Journal of Official Statistics 15 67–85

    Google Scholar 

  • W. Dijkstra (2002) Transcribing, Coding, and analyzing verbal interactions in survey interviews D. W. Maynard H. Houtkoop-Steenstra N. C. Schaeffer J. Zouwen Particlevan der (Eds) Standardization and Tacit Knowledge; Interaction and Practice in the Survey Interview Wiley New York 401–425

    Google Scholar 

  • F.J. Fowler T.W. Mangione (1990) Standardized Survey Interviewing: Minimizing Interviewer-Related Error Sage Newsbury Park, CA

    Google Scholar 

  • H. Houtkoop-Steenstra (2000) Interaction in the Standardized Survey Interview: The Living Questionnaire Cambridge University Press Cambridge

    Google Scholar 

  • Y.P. Ongena (2005) Interviewer and Respondent Interaction in Survey Interviews Vrije Universiteit Amsterdam

    Google Scholar 

  • Ongena, Y. P. and Dijkstra, W. (forthcoming). Methods of Behavior Coding in Survey Interviews. Journal of Official Statistics.

  • P. Prüfer M. Rexroth (1985) ArticleTitleZur Anwendung Der Interaction-Coding-Technik ZUMA-Nachrichten 17 2–49

    Google Scholar 

  • N.C. Schaeffer (2002) Conversation with a purpose – or conversation? Interaction in the standardized survey-interview D.W. Maynard H. Houtkoop-Steenstra N. C. Schaeffer J. Zouwen Particlevan der (Eds) Standardization and Tacit Knowledge Wiley New York 95–123

    Google Scholar 

  • N.C. Schaeffer D.W. Maynard (1996) From paradigm to prototype and back again: interactive aspects of cognitive processing in standardized survey interviews N. Schwartz S. Sudman (Eds) Answering Questions. Methodology for Determining Cognitive and Communicative Processes in Survey Research Jossey-Bass San Francisco 65–88

    Google Scholar 

  • M.F. Schober F.G. Conrad (1997) ArticleTitleDoes conversational interviewing reduce survey measuremnet error? Public Opinion Quarterly 61 576–602 Occurrence Handle10.1086/297818

    Article  Google Scholar 

  • E.G. Smit (1999) Mass media advertising: information or wallpaper? University of Amsterdam Amsterdam

    Google Scholar 

  • L. Suchman B. Jordan (1990) ArticleTitleInteractional troubles in face-to-face survey interviews Journal of the American Statistical Association 85 232–241 Occurrence Handle10.2307/2289550

    Article  Google Scholar 

  • Sudman, S., Bradburn, N. M. and Schwarz, N. (1996). Thinking about Answers. San Fransisco: Jossey-Bass.

  • W. Sykes M. Collins (1992) ArticleTitleAnatomy of the survey interview Journal of Official Statistics 8 277–291

    Google Scholar 

  • R. Tourangeau L.C. Rips K. Rasinski (2000) The Psychology of Survey Response Cambridge University Press Cambridge

    Google Scholar 

  • R. Tourangeau (1990) ArticleTitleComment [on Suchman and Jordan, 1990] Journal of the American Statistical Association 85 250–251 Occurrence Handle10.2307/2289555

    Article  Google Scholar 

  • J.S. Viterna D.W. Maynard (2002) How uniform is standardization? Variation within and across survey research centers regarding protocols for interviewing D. W. Maynard H. Houtkoop-Steenstra N.C. Schaeffer J. Zouwen Particlevan der (Eds) Standardization and Tacit Knowledge; Interaction and Practice in the Survey Interview Wiley New York 365–397

    Google Scholar 

  • G.B. Willis (2005) Cognitive Interviews. A Tool for Improving Questionnaire Design Sage Thousand Oaks

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Wil Dijkstra.

Additional information

Part of this paper was presented at the International Conference on Questionnaire Development, Evaluation and Testing Methods, 14–17 November 2002, Charleston, South Carolina.

Rights and permissions

Reprints and permissions

About this article

Cite this article

Dijkstra, W., Ongena, Y. Question-Answer Sequences in Survey-Interviews. Qual Quant 40, 983–1011 (2006). https://doi.org/10.1007/s11135-005-5076-4

Download citation

  • Issue Date:

  • DOI: https://doi.org/10.1007/s11135-005-5076-4

Keywords

Navigation