Skip to main content
Log in

Orthographic characteristics speed Hindi word naming but slow Urdu naming: evidence from Hindi/Urdu biliterates

  • Published:
Reading and Writing Aims and scope Submit manuscript

Abstract

Two primed naming experiments tested the orthographic depth hypothesis in skilled biliterate readers of Hindi and Urdu. These languages are very similar on the spoken level but differ greatly in script; Hindi is a highly transparent script, whereas Urdu is more opaque. It was accordingly hypothesized that form-based priming would be greater for Hindi than Urdu, reflecting greater reliance on a phonological assembly route in the more transparent Hindi script. Proficient Hindi/Urdu biliterate readers were presented with primes either in Hindi or Urdu script (Exp. 1), or in Roman transcription (Exp. 2), while targets were always in blocks of Hindi or Urdu. Across both experiments, form-based priming was observed only in Hindi. Additionally, target words were named significantly faster and better in Hindi than in Urdu. The results are taken as support for the hypothesis of differential reliance on phonological assembly as a function of script transparency. Further, the greater graphemic complexity of Urdu script relative to Hindi appears to have contributed to slower and less accurate overall single word reading for Urdu than Hindi, despite the fact that Urdu was the first learned script.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Similar content being viewed by others

Notes

  1. Spellings of Urdu words, where provided, should be read from right to left, in keeping with the directionality of Urdu script. Thus, in the Hindi/Urdu word /paun/, the Urdu letter peysh represents /p/, waau stands for /au/, and nuun is /n/.

  2. Most Hindi/Urdu biliterates tested in both experiments in the present study were multilingual and multiliterate, with knowledge of a diverse array of Indic and non-Indic languages, including Arabic, Bengali, English and Persian.

  3. Anticipating that the nature of prime-target overlap might make it difficult for readers to distinguish them as distinct events, we introduced a brief Inter Stimulus Interval (ISI), following the demonstration by Ferrand (1996) that the introduction of an ISI successfully eliminated repetition priming effects.

  4. Prime exposure was varied at short (136 ms) and long (680 ms) SOA in both experiments, but preliminary analyses revealed only a main effect of SOA on participants’ naming latencies, with faster responses at the long SOA, and no interactions with other factors. Therefore, SOA was dropped from subsequent analyses.

References

  • Ahmad, R. (2008). Scripting a new identity: The battle for Devanagari in nineteenth-century India. Journal of Pragmatics, 40, 1163–1183.

    Article  Google Scholar 

  • Bentin, S., Bargai, N., & Katz, L. (1984). Graphemic and phonemic coding for lexical access: Evidence from Hebrew. Journal of Experimental Psychology. Learning, Memory, and Cognition, 10, 353–368.

    Article  Google Scholar 

  • Bentin, S., & Feldman, L. B. (1990). The contribution of morphological and semantic relatedness to repetition priming at short and long lags: Evidence from Hebrew. Quarterly Journal of Experimental Psychology, 42A, 693–711.

    Google Scholar 

  • Boudelaa, S., & Marslen-Wilson, W. D. (2005). Discontinuous morphology in time: Incremental masked priming in Arabic. Language and Cognitive Processes, 20, 207–260.

    Article  Google Scholar 

  • Bowers, J. S., Vigliocco, G., & Haan, R. (1998). Orthographic, phonological, and articulatory contributions to masked letter and word priming. Journal of Experimental Psychology: Human Perception and Performance, 24, 1705–1719.

    Article  Google Scholar 

  • Chen, H. C., Yamauchi, T., Tamaoka, K., & Vaid, J. (2007). Homophonic and semantic priming of Japanese Kanji words: A time course study. Psychonomic Bulletin & Review, 14, 64–69.

    Article  Google Scholar 

  • Coltheart, M., Curtis, B., Atkins, P., & Haller, M. (1993). Models of reading aloud: Dual-route and parallel-distributed-processing approaches. Psychological Review, 100, 589–608.

    Article  Google Scholar 

  • Coltheart, M., Rastle, K., Perry, C., Langdon, R., & Ziegler, J. (2001). The DRC model: A model of visual word recognition and reading aloud. Psychological Review, 108, 204–256.

    Article  Google Scholar 

  • Davis, C. J., & Lupker, S. J. (2006). Masked inhibitory priming in English: Evidence for lexical inhibition. Journal of Experimental Psychology: Human Perception and Performance, 32, 668–687.

    Article  Google Scholar 

  • De Moor, W., & Brysbaert, M. (2000). Neighborhood-frequency effects when primes and targets are of different lengths. Psychological Research, 63, 159–162.

    Article  Google Scholar 

  • Dijkstra, A. F. J., Grainger, J., & van Heuven, W. J. B. (1999). Recognition of cognates and interlingual homographs: The neglected role of phonology. Journal of Memory and Language, 41, 496–518.

    Article  Google Scholar 

  • Drews, E., & Zwitserlood, P. (1995). Orthographic and morphological similarity in visual word recognition. Journal of Experimental Psychology: Human Perception and Performance, 21, 1098–1116.

    Article  Google Scholar 

  • Drieghe, D., & Brysbaert, M. (2002). Strategic effects in associative priming with words, homophones, and pseudohomophones. Journal of Experimental Psychology. Learning, Memory, and Cognition, 28, 951–961.

    Article  Google Scholar 

  • EMILLE/CIIL. (2004). Corpus of South Asian Languages. European Language Resources Association. Retrieved from http://catalog.elra.info/product_info.php?products_id=696.

  • Eviatar, Z., & Ibrahim, R. (2004). Morphological and orthographic effects on hemispheric processing of nonwords: A cross-linguistic comparison. Reading and Writing: An Interdisciplinary Journal, 17, 691–705.

    Article  Google Scholar 

  • Eviatar, Z., Ibrahim, R., & Ganayim, D. (2004). Orthography and the hemispheres: Visual and linguistic aspects of letter processing. Neuropsychology, 18, 174–184.

    Article  Google Scholar 

  • Feldman, L. B., & Prostko, B. (2002). Graded aspects of morphological processing: Task and processing time. Brain and Language, 81, 1–16.

    Article  Google Scholar 

  • Ferrand, L., & Grainger, J. (1993). The time course of orthographic and phonological activation in the early phases of visual word recognition. Bulletin of the Psychonomic Society, 31, 119–122.

    Google Scholar 

  • Ferrand, L., & Grainger, J. (1994). Effects of orthography are independent of phonology in masked form priming. Quarterly Journal of Experimental Psychology, 47A, 365–382.

    Google Scholar 

  • Frost, R. (1994). Prelexical and postlexical strategies in reading: Evidence from a deep and a shallow orthography. Journal of Experimental Psychology. Learning, Memory, and Cognition, 20, 1–16.

    Article  Google Scholar 

  • Frost, R., Forster, K. I., & Deutsch, A. (1997). What can we learn from the morphology of Hebrew? A masked priming investigation of morphological representation. Journal of Experimental Psychology. Learning, Memory, and Cognition, 23, 829–856.

    Article  Google Scholar 

  • Frost, R., Katz, L., & Bentin, S. (1987). Strategies for visual word recognition and orthographical depth: A multilingual comparison. Journal of Experimental Psychology: Human Perception and Performance, 13, 104–115.

    Article  Google Scholar 

  • Frost, R., Kugler, T., Deutsch, A., & Forster, K. I. (2005). Orthographic structure versus morphological structure: Principles of lexical organization in a given language. Journal of Experimental Psychology. Learning, Memory, and Cognition, 31, 1293–1326.

    Article  Google Scholar 

  • Frost, R., & Yogev, O. (2001). Orthographic and phonological computation in visual word recognition: Evidence from backward masking in Hebrew. Psychonomic Bulletin & Review, 8, 524–530.

    Article  Google Scholar 

  • Gollan, T., Forster, K. I., & Frost, R. (1997). Translation priming with different scripts: Masked priming with cognates and noncognates in Hebrew-English bilinguals. Journal of Experimental Psychology. Learning, Memory, and Cognition, 23, 1122–1139.

    Article  Google Scholar 

  • Grainger, J., & Ferrand, L. (1996). Masked orthographic and phonological priming in visual word recognition and naming: Cross-task comparisons. Journal of Memory and Language, 35, 623–647.

    Article  Google Scholar 

  • Ibrahim, R. (2009). The cognitive basis of diglossia in Arabic: Evidence from a repetition priming study. Psychology Research and Behavior Management, 2, 93–105.

    Article  Google Scholar 

  • Ibrahim, R., & Aharon-Peretz, J. (2005). Is literary Arabic a second language for native Arab speakers?: Evidence from semantic priming study. Journal of Psycholinguistic Research, 34, 51–70.

    Google Scholar 

  • Ibrahim, R., Eviatar, Z., & Aharon-Peretz, J. (2002). The characteristics of Arabic orthography slow its processing. Neuropsychology, 16, 322–326.

    Article  Google Scholar 

  • Kachru, Y. (2008). Hindi-Urdu-Hindustani. In B. B. Kachru, Y. Kachru, & S. N. Sridhar (Eds.), Language in South Asia (pp. 81–112). Cambridge, England: Cambridge University Press.

    Chapter  Google Scholar 

  • Kelkar, A. (1968). Studies in Hindi–Urdu I: Introduction and word phonology. Poona: Deccan College.

    Google Scholar 

  • Kim, J., & Davis, C. (2002). Using Korean to investigate phonological priming effects without the influence of orthography. Language and Cognitive Processes, 17, 569–591.

    Article  Google Scholar 

  • Kim, J., & Davis, C. (2003). Task effects in masked cross-script translation and phonological priming. Journal of Memory and Language, 49, 484–499.

    Article  Google Scholar 

  • Lukatela, G., Carello, C., & Turvey, M. T. (1990). Phonemic priming with words and pseudowords. European Journal of Cognitive Psychology, 2, 375–394.

    Article  Google Scholar 

  • Lukatela, G., Popadić, D., Ognjenović, P., & Turvey, M. T. (1980). Lexical decision in a phonologically shallow orthography. Memory & Cognition, 8, 124–132.

    Article  Google Scholar 

  • Lukatela, G., & Turvey, M. T. (1990). Automatic and pre-lexical computation of phonology in visual word identification. European Journal of Cognitive Psychology, 2, 325–343.

    Article  Google Scholar 

  • Mirdehghan, M. (2010). Persian, Urdu, and Pashto: A comparative orthographic analysis. Writing Systems Research, 2(1) (in press).

  • Oney, B., Peter, M., & Katz, L. (1997). Phonological processing in printed word recognition: Effects of age and writing system. Scientific Studies of Reading, 1, 65–83.

    Article  Google Scholar 

  • Perfetti, C. A., & Bell, L. (1991). Phonemic activation during the first 40 ms of word identification: Evidence from backward masking and priming. Journal of Memory and Language, 30, 473–485.

    Article  Google Scholar 

  • Perry, C., Ziegler, J. C., & Zorzi, M. (2007). Nested incremental modeling in the development of computational theories: The CDP+ model of reading aloud. Psychological Review, 114, 273–315.

    Article  Google Scholar 

  • Pollatsek, A., Perea, M., & Carreiras, M. (2005). Does conal prime CANAL more than cinal? Masked phonological priming effects in Spanish with the lexical decision task. Memory & Cognition, 33, 557–565.

    Article  Google Scholar 

  • Rao, C. (2010). Morphology in word recognition: Hindi and Urdu. Unpublished doctoral dissertation, Department of Psychology, Texas A&M University.

  • Rastle, K., Davis, M. H., Marslen-Wilson, W. D., & Tyler, L. K. (2000). Morphological and semantic effects in visual word recognition: A time course study. Language and Cognitive Processes, 15, 507–537.

    Article  Google Scholar 

  • Roman, G., & Pavard, B. (1987). A comparative study: How we read Arabic and French. In J. K. O’Regan & A. Levy-Schoen (Eds.), Eye movements: From physiology to cognition (pp. 431–440). Amsterdam: North Holland Elsevier.

    Google Scholar 

  • Seguí, J., & Grainger, J. (1990). Priming word recognition with orthographic neighbors: Effects of relative prime-target frequency. Journal of Experimental Psychology: Human Perception and Performance, 16, 65–76.

    Article  Google Scholar 

  • Shen, D., & Forster, K. I. (1999). Masked phonological priming in reading Chinese words depends on the task. Language and Cognitive Processes, 14, 429–459.

    Article  Google Scholar 

  • Simpson, G. B., & Kang, H. W. (1994). The flexible use of phonological information in word recognition in Korean. Journal of Memory and Language, 33, 319–331.

    Article  Google Scholar 

  • Tabossi, P., & Laghi, L. (1992). Semantic priming in the pronunciation of words in two writing systems: Italian and English. Memory & Cognition, 20, 315–328.

    Article  Google Scholar 

  • Vaid, J., & Gupta, A. (2002). Exploring word recognition in a semi-alphabetic script: The case of Devanagari. Brain and Language, 81, 679–690.

    Article  Google Scholar 

  • Vaid, J., Rao, C., & Chen, H.-C. (2010). The role of script: Word recognition in Hindi vs. Urdu. Unpublished manuscript, Texas A&M University.

Download references

Acknowledgments

This research was supported by a Texas A&M University Melbern G. Glasscock Center for Humanities Research graduate stipendiary fellowship to the first author and by a Scholarly and Creative Activities Grant awarded to the second author by Texas A&M University. Portions of this research were previously presented at the 2008 meeting of the Psychonomics Society, Chicago.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Chaitra Rao.

Rights and permissions

Reprints and permissions

About this article

Cite this article

Rao, C., Vaid, J., Srinivasan, N. et al. Orthographic characteristics speed Hindi word naming but slow Urdu naming: evidence from Hindi/Urdu biliterates. Read Writ 24, 679–695 (2011). https://doi.org/10.1007/s11145-010-9256-9

Download citation

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s11145-010-9256-9

Keywords

Navigation