Skip to main content
SpringerLink
Log in

Conveying Cutting-Edge Discoveries to Nonscientists: Effective Communication with Media

  • Published:
JOM Aims and scope Submit manuscript

Abstract

The benefits of using information and news media for disseminating cutting-edge scientific discoveries to the public are well known. Taxpayers and lawmakers need to be informed about the implications of public investments, young students’ interest can be molded toward science- and technology-based careers, and public awareness of important issues can be raised by effectively using media. However, communication with news media is different from the means commonly used by scientists—journal publications and conference presentations. This article is intended to provide information on three basic aspects of media interactions—why, what, and how to communicate. The increasing importance of this mode of dissemination in this information age cannot be ignored; rather, it can be effectively utilized for educating a wider population base.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Similar content being viewed by others

References

  1. A. Mitchell and T. Rosenstiel, The State of the News Media 2012. Ninth edition of Annual Report on the Status of American Journalism. The Pew Research Center’s Project for Excellence in Journalism, http://stateofthemedia.org/2012/overview-4/key-findings/. Accessed 18 Nov 2012.

  2. http://www.people-press.org/2009/07/09/public-praises-science-scientists-fault-public-media/. Accessed 18 Nov 2012.

  3. http://www.NSF.org. Accessed 18 Nov 2012.

  4. http://www.NBCLearn.com. Accessed 18 Nov 2012.

  5. http://www.nbclearn.com/portal/site/learn/science-of-the-summer-olympics. Accessed 18 Nov 2012.

  6. http://nstacommunities.org/blog/2012/08/08/science-of-the-summer-olympics-designing-safety-helmets/. Accessed 18 Nov 2012.

  7. http://www.compositesworld.com/news/rel-nyu-poly-develop-aluminum-composite-brake-rotor. Accessed 18 Nov 2012.

  8. http://ceramics.org/ceramictechtoday/2012/01/24/new-ceramic-aluminum-composite-brake-rotor-developed-for-mass-market/. Accessed 18 Nov 2012.

  9. http://www.nbclearn.com/summerolympics/cuecard/59593. Accessed 18 Nov 2012.

Download references

Author information

Author notes

  1. Joshua Chamot

    Present address: TechMediaNetwork, 150 Fifth Avenue, 9th Floor, New York, NY, 10011, USA

Authors and Affiliations

  1. Composite Materials and Mechanics Laboratory, Department of Mechanical and Aerospace Engineering, Polytechnic Institute of New York University, 6 MetroTech Center, Brooklyn, NY, 11201, USA

    Nikhil Gupta

  2. Polytechnic Institute of New York University, 15 MetroTech Center, Brooklyn, NY, 11201, USA

    Kathleen Hamilton

  3. Office of Legislative and Public Affairs, National Science Foundation, Suite 1245, 4201 Wilson Blvd, Arlington, VA, 22230, USA

    Joshua Chamot

Authors
  1. Nikhil Gupta
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Kathleen Hamilton
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Joshua Chamot
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to Nikhil Gupta.

Rights and permissions

Reprints and permissions

About this article

Cite this article

Gupta, N., Hamilton, K. & Chamot, J. Conveying Cutting-Edge Discoveries to Nonscientists: Effective Communication with Media. JOM 65, 835–839 (2013). https://doi.org/10.1007/s11837-013-0617-0

Download citation

  • Received:

  • Accepted:

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s11837-013-0617-0

Keywords

Search

Navigation