Elsevier

Decision Support Systems

Volume 67, November 2014, Pages 109-120
Decision Support Systems

Visual analysis of supply network risks: Insights from the electronics industry

https://doi.org/10.1016/j.dss.2014.08.008Get rights and content

Highlights

  • A visual network analytic approach allows mapping of flow, information, and risk.

  • Subtier risk is prevalent in electronics industry and distributions differ by tier.

  • The study provides macroscopic view of supply network risk issues across multiple tiers.

  • Multiple visual depictions reveal distribution of risk levels across supply network.

  • Integrating depictions enables timely identification of dependencies and risks.

Abstract

In today's complex, global supply networks it has become increasingly challenging to identify, evaluate, and mitigate risks of disruption. Traditional supply chain practices have primarily focused on dyadic risk management, rarely considering risks in the sub-tier supply network. However, this approach severely limits a decision maker's ability to understand the highly interconnected nature of systemic risks and develop corresponding mitigation strategies. Grounded in theories of supply chains as complex systems, network analysis, and risk management, we demonstrate the importance of visual decision support for supply network risk assessment. We empirically illustrate our approach with supply network visualization examples from the electronics industry. We conclude the study with implications for the design and implementation of visual supply network decision support systems and future research opportunities.

Introduction

Managing supply chain risks in today's dynamic business environment is becoming increasingly challenging as traditionally linear supply chains are replaced by complex, global supply networks [12]. With growing interdependencies among firms in these networks, risks of all types – including operational failures, financial distress, labor issues, weak economic climates, cultural differences, and political instability – can rapidly cascade through the entire supply chain enterprise and cripple its performance [16]. Despite increasing digital interconnectedness, visibility into sub-tiers is often limited and not available. Yet, increased competition and customer demands require firms to design and manage their supply chain enterprise in such a fashion that sustains their capability to manufacture and deliver their products and services just as well or preferably better than their competitors [59].

Previous research has shown that many firms are not adequately prepared for assessing and addressing supply chain risks and disruptions [42]. One reason is that traditional practices rarely consider the complex interconnected and multi-dimensional nature of supply network risk beyond the first tier and there is a lack of literature on system analysis and decision support models for insight into systemic risk [93], [94]. Given the continuing shift of enterprises toward network-centric forms of organization and the multi-dimensional nature of supply network risk, novel tools and approaches for supply chain risk management are thus required.

One emerging field, visual network analytics, which fuses complex network analysis with information visualization, promises to provide important methods and interactive tools to comprehensively examine the structural complexities of supply networks and aid supply chain managers in the discovery, exploration, and resolution of potentially hidden sources of risk [7], [8], [6]. Grounded in theories of supply chains as complex systems, risk management, and network analysis, we demonstrate the importance of visual decision support for supply network risk assessment. We empirically illustrate our approach with supply network visualization examples from the electronics industry.

Theoretically, this study contributes to our broader understanding of visual decision support for complex risk management tasks. We show that a visual network analytic approach provides superior insight into supply network risk and can greatly facilitate decision making. More broadly, we contribute to research at the interface of information systems and operations management, in general, and decision support in a supply network context in particular. From a managerial perspective, we address an important practical need of designing and developing effective decision support capabilities that help identify and assess complex global supply risk in a systemic and interactive way. The visual approach proposed in our study thereby also addresses the call to expand decision makers' tool kit of decision support tools [29].

The remainder of the study is structured as follows. Section 2 provides the theoretical background. Section 3 describes our methodology, data, metrics, and visualization approach. Section 4 presents the analysis and discusses the results. Section 5 concludes the study and provides future research opportunities.

Section snippets

Supply chains as complex networked systems

There has been a long-standing recognition that supply chains are systems [39]. Building on Porter's linear value chain framework [107], [90], for instance, describes a supply chain as a system whose constituent parts include material suppliers, production facilities, distribution services, and customers linked together via a feed forward flow of materials and the feedback flow of information. Today, supply networks are composed of a diverse set of vertical and horizontal interactions between

Methodology

Our research approach consists of four fundamental steps: (1) identification and curation of relevant supply network structure and risk data, (2) construction of multi-tier supply networks for a given focal firm, (3) computation of both structural and risk metrics, and (4) visualization of risk-encoded supply networks.

Results & discussion

We frame the discussion of our results using a micro-to-macro perspective approach. We first present results using an illustrative focal firm in the electronics industry. We then shift our level of analysis to the entire industry. Throughout our discussion, we refer back to the aforementioned risk assessment tasks presented in Table 1.

Conclusions

Risk identification, analysis, and mitigation has unquestionably become an important topic in supply chain management research. A network perspective provides a powerful way to systemically understand the complex supply network dependencies and flows. Our empirical study demonstrates that the fusion of network analysis and information visualization represents a particularly valuable methodological approach that can enhance decision makers' ability to identify and manage risks in supply

Rahul C. Basole is an Associate Professor in the School of Interactive Computing, the Associate Director for Enterprise Transformation in the Tennenbaum Institute/IPaT, and an affiliated faculty member in the GVU Center at the Georgia Institute of Technology. He is also a Visiting Scholar in HSTAR at Stanford University. His research and teaching focuses on computational enterprise science, information visualization, and strategic decision support. His work has received numerous best paper

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    Rahul C. Basole is an Associate Professor in the School of Interactive Computing, the Associate Director for Enterprise Transformation in the Tennenbaum Institute/IPaT, and an affiliated faculty member in the GVU Center at the Georgia Institute of Technology. He is also a Visiting Scholar in HSTAR at Stanford University. His research and teaching focuses on computational enterprise science, information visualization, and strategic decision support. His work has received numerous best paper awards and he has extensively published in leading computer science, management, and engineering journals. He received a B.S. degree in industrial and systems engineering from Virginia Tech, has completed graduate studies in engineering-economic systems, operations research, and management information systems at Stanford University and the University of Michigan, and received a Ph.D. degree in industrial and systems engineering from the Georgia Institute of Technology.

    Marcus A. Bellamy is a Ph.D. candidate of Operations Management in the Scheller College of Business at the Georgia Institute of Technology. He is also a Graduate Fellow in the Tennenbaum Institute. His research interests include supply chain management, empirical operations management, supply chains and innovation, risk management and mitigation, and inter-organizational networks. Marcus received his M.S. in Industrial Engineering at Georgia Tech, his B.S. in Mechanical Engineering at the University of New Mexico, and was also a Fulbright scholar for a teaching and researching position in Madrid, Spain. He is a member of the Academy of Management (AOM), Institute for Operations Research and Management Science (INFORMS) and Production and Operations Management (POMS).

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