Beyond the hype: Big data concepts, methods, and analytics
Keywords
Cited by (0)
Amir Gandomi is an assistant professor at the Ted Rogers School of Information Technology Management, Ryerson University. His research lies at the intersection of marketing, operations research and IT. He is specifically focused on big data analytics as it relates to marketing. His research has appeared in journals such as OMEGA - The International Journal of Management Science, The International Journal of Information Management, and Computers & Industrial Engineering.
Murtaza Haider is an associate professor at the Ted Rogers School of Management, Ryerson University, in Toronto. Murtaza is also the Director of a consulting firm Regionomics Inc. He specializes in applying statistical methods to forecast demand and/or sales. His research interests include human development in Canada and South Asia, forecasting housing market dynamics, transport and infrastructure planning and development. Murtaza Haider is working on a book, Getting Started with Data Science: Making Sense of Data with Analytics (ISBN 9780133991024), which will be published by Pearson/IBM Press in Spring 2015. He is an avid blogger and blogs weekly about socio-economics in South Asia for the Dawn newspaper and for the Huffington Post.