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Is Identification All the Same? The Differential Effects of CEO and CFO Organizational Identification on Corporate Philanthropy

Published online by Cambridge University Press:  12 July 2021

Yuehua Xu Open the ORCID record for Yuehua Xu [Opens in a new window] ,
Wei Shi ,
Xin Qin ,
Junsheng Zhang  and
Xiaojian Tang
Yuehua Xu
Affiliation:
Shandong University, China
Wei Shi
Affiliation:
University of Miami, USA
Xin Qin
Affiliation:
Sun Yat-sen University, China
Junsheng Zhang
Affiliation:
Sun Yat-sen University, China
Xiaojian Tang*
Affiliation:
Nanjing Agricultural University, China Dongbei University of Finance and Economics, China
*
Corresponding author: Xiaojian Tang (tangxj8@njau.edu.cn)
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Abstract

By integrating role theory and social identity theory, this study examines the differential effects of organizational identification of the chief executive officer (CEO) and the chief financial officer (CFO) on corporate philanthropy. We argue that CEO organizational identification can positively affect corporate philanthropy, whereas the opposite holds for CFO organizational identification. This is because the CEO and the CFO have varying attitudes about corporate philanthropy owing to their different role expectations; thus, those who identify strongly with their organizations would act for the best interests of the firm. Moreover, because the beliefs of top executives are probably influenced by those of other executives, we further explore the interaction between the CEO and the CFO. We propose that the positive influence of CEO organizational identification on corporate philanthropy will be weakened by CFO organizational identification, and the moderating effect of CFO organizational identification will become stronger when the CEO and the CFO have opposite genders or when the CFO has ownership. From a sample of 880 publicly traded firms in China, we found support for our hypotheses. Our study can contribute to the corporate philanthropy literature and research on executive organizational identification by highlighting the importance of executive roles and their interactions.

摘要

基于角色理论和社会认同理论，我们提出CEO和CFO组织认同对企业慈善捐赠会有不同的影响。我们预期，CEO组织认同会增进企业慈善捐赠，而CFO组织认同则会抑制企业慈善捐赠。这是由于CEO和CFO的角色期望不同，以至于他们对企业慈善捐赠的看法也不同，而当他们强烈认同自己组织时，他们会以自己认为的对公司最有利的方式行事。此外，由于高管对慈善捐赠的看法可能会受到其他高管的影响，我们进一步探讨CEO与CFO之间的互动关系。我们预期CEO组织认同对企业慈善捐赠的积极影响将会被CFO组织认同弱化；而且当CEO与CFO为异性或者CFO持股较高时，CFO组织认同的调节效应会更强。基于880家中国上市公司样本，我们证实了以上假设。总体上，我们的研究强调了高管角色及其互动的重要性，以此深化了企业慈善捐赠文献和组织认同的相关研究。

Аннотация

На основе соединения теории ролей и теории социальной идентичности, данное исследование изучает различное влияние организационной идентификации главного исполнительного директора (CEO) и главного финансового директора (CFO) на корпоративную благотворительность. Мы утверждаем, что организационная идентификация генерального директора может положительно влиять на корпоративную благотворительность, тогда как в случае организационной идентификации финансового директора справедливо обратное. Это связано с тем, что генеральный директор и финансовый директор по-разному относятся к корпоративной благотворительности из-за разных ролей; таким образом, те, кто прочно отождествляет себя с организацией, будут действовать в интересах компании. Более того, поскольку на убеждения высшего руководства, вероятно, влияют мнения других руководителей, мы дополнительно исследуем взаимодействие между генеральным директором и финансовым директором. Мы предполагаем, что положительное влияние организационной идентификации генерального директора на корпоративную благотворительность будет ослаблено организационной идентификацией финансового директора, а регулирующее влияние организационной идентификации финансового директора станет сильнее в том случае, если генеральный директор и финансовый директор разного пола или если финансовый директор имеет право собственности. На основании выборки из 880 акционерных компаний открытого типа в Китае, мы подтвердили наши гипотезы. Наша работа может внести свой вклад в научную литературу о корпоративной благотворительности и исследования по организационной идентификации руководителей, подчеркивая важность исполнительных ролей и их взаимодействия.

Resumen

Al integrar la teoría de roles con la teoría de la identidad social, este estudio examina los efectos diferenciales de la identificación organizacional en el director general (CEO) y en director financiero (CFO) en la filantropía corporativa. Argumentamos que la identificación organizacional del director general puede afectar positivamente la filantropía corporativa, mientras que lo contrario ocurre con la identificación organizacional del director financiero. Esto se debe a que el director general y el director financiero tienen actitudes diferentes sobre la filantropía corporativa debido a sus diferentes expectativas de role; por consiguiente, aquellos quienes se identifican fuertemente con sus organizaciones actuarían a favor de la empresa. Por otra parte, debido a que las creencias de los altos ejecutivos son probablemente influenciadas por aquellas de otros ejecutivos, exploramos más a fondo la interacción entre el director general y el director financiero. Proponemos que la influencia positiva del director general en la identificación organizacional sobre la filantropía corporativa se verá debilitada por la identificación organizacional del director financiero, y el efecto moderador de la identificación organizacional del director financiero será mayor cuando el director general y el director financiero tengan géneros opuestos o cuando el director financiero sea propietario. De una muestra de 880 empresas que cotizan en bolsa en China, encontramos apoyo para nuestras hipótesis. Nuestro estudio puede contribuir a la literatura sobre filantropía corporativa y la investigación sobre la identificación organizacional de los ejecutivos al resaltar la importancia de los roles de los ejecutivos y sus interacciones.

Keywords

CEOCFOcorporate philanthropyexecutive rolesorganizational identification组织认同企业慈善捐赠CEOCFO高管角色главный исполнительный директор (CEO)главный финансовый директор (CFO)корпоративная благотворительность, исполнительные ролиорганизационная идентификацияDirector GeneralCEODirector FinancieroCFCfilantropía corporativaroles ejecutivosidentificación organizacional
Type
Article
Information
Management and Organization Review , Volume 18 , Issue 1 , February 2022 , pp. 73 - 107
Copyright
Copyright © The Author(s), 2021. Published by Cambridge University Press on behalf of The International Association for Chinese Management Research

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Footnotes

ACCEPTED BY Senior Editor Jianjun Zhang

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