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Measuring Corporate Citizenship in Two Countries: The Case of the United States and France

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Abstract

Based on an extensive review of the literature and field surveys, the paper proposes a conceptualization and operationalization of corporate citizenship meaningful in two countries: the United States and France. A survey of 210 American and 120 French managers provides support for the proposed definition of corporate citizenship as a construct including the four correlated factors of economic, legal, ethical, and discretionary citizenship. The managerial implications of the research and directions for future research are discussed.

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Authors and Affiliations

  1. Department of Marketing, Faculty of Business Administration, University of Groningen, P.O. Box 800, 9700 AV, Groningen, The Netherlands

    Isabelle Maignan

  2. College of Business, Colorado State University, Fort Collins, CO, 80523-1278, U.S.A.

    O. C. Ferrell

Authors
  1. Isabelle Maignan
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  2. O. C. Ferrell
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Maignan, I., Ferrell, O.C. Measuring Corporate Citizenship in Two Countries: The Case of the United States and France. Journal of Business Ethics 23, 283–297 (2000). https://doi.org/10.1023/A:1006262325211

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