Abstract
The history of European Public Service Broadcasting (PSB) has so far encompassed two main periods: the time up until the 1980s, before it faced commercial competition (PSB 1.0) and the period of great upheavals and change since then (PSB 2.0). PSB also needed to find its bearings in a multi-channel broadcasting landscape, leading to ‘a significant level of commercialisation, where differences with commercial television are, in general, relatively small’ (León, 2007: 98). Now is the time for PSB 3.0 — the twenty-first-century version that we would probably invent if we were to create PSB today, necessarily very different from the one we have inherited.
Keywords
- Valuable Content
- Strategic Information
- Public Broadcasting
- Public Service Provision
- Public Service Broadcasting
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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© 2010 Karol Jakubowicz
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Jakubowicz, K. (2010). PSB 3.0: Reinventing European PSB. In: Iosifidis, P. (eds) Reinventing Public Service Communication. Palgrave Macmillan, London. https://doi.org/10.1057/9780230277113_2
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