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Designing crowdsourcing community for the enterprise

Published:28 June 2009Publication History

ABSTRACT

In this paper, we describe the design principles used for implementing crowdsourcing within the enterprise. This is based on our distinction between two kinds of crowdsourcing: enterprise (inside a firewall) versus the public domain. Whereas public domain crowdsourcing offers monetary rewards in exchange for participation, we show that identifying the right social objects and using these in designing the incentive model is sufficient to incent, motivate, and sustain participation levels in enterprise crowdsourcing. Finally, we show that the systematic integration of the characteristics of levels of participation into the design, e.g., the distinction between direct and indirect crowdsourcing, is sufficient for optimizing users' participation and contributions.

References

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      cover image ACM Conferences
      HCOMP '09: Proceedings of the ACM SIGKDD Workshop on Human Computation
      June 2009
      87 pages
      ISBN:9781605586724
      DOI:10.1145/1600150

      Copyright © 2009 ACM

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      Association for Computing Machinery

      New York, NY, United States

      Publication History

      • Published: 28 June 2009

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