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Contravision: exploring users' reactions to futuristic technology

Published:10 April 2010Publication History

ABSTRACT

How can we best explore the range of users' reactions when developing future technologies that may be controversial, such as personal healthcare systems? Our approach -- ContraVision -- uses futuristic videos, or other narrative forms, that convey either negative or positive aspects of the proposed technology for the same scenarios. We conducted a user study to investigate what range of responses the different versions elicited. Our findings show that the use of two systematically comparable representations of the same technology can elicit a wider spectrum of reactions than a single representation can. We discuss why this is so and the value of obtaining breadth in user feedback for potentially controversial technologies.

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        cover image ACM Conferences
        CHI '10: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
        April 2010
        2690 pages
        ISBN:9781605589299
        DOI:10.1145/1753326

        Copyright © 2010 ACM

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        Publication History

        • Published: 10 April 2010

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