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Digifieds: insights into deploying digital public notice areas in the wild

Published:07 December 2011Publication History

ABSTRACT

Traditional public notice areas (PNAs) are nowadays a popular means to publicly exchange information and reach people of a local community. The high usability led to a wide-spread use in stores, cafes, supermarkets, and public institutions. With public displays permeating public spaces and with display providers and owners being willing to share parts of their display space we envision traditional PNAs to be complemented or even replaced by their digital counterparts in the future, hence contributing to making public displays a novel communication medium. In this paper we report on the design and development of Digifieds (derived from digital classified), a digital public notice area. We deployed and evaluated Digifieds in an urban environment in the context of the UbiChallenge 2011 in Oulu, Finland over the course of 6 months. The deployment allowed the users' view to be studied with regard to the envisioned content, preferred interaction techniques, as well as privacy concerns, and to compare them against traditional PNAs.

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    • Published in

      cover image ACM Other conferences
      MUM '11: Proceedings of the 10th International Conference on Mobile and Ubiquitous Multimedia
      December 2011
      242 pages
      ISBN:9781450310963
      DOI:10.1145/2107596

      Copyright © 2011 ACM

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      Publication History

      • Published: 7 December 2011

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      MUM '11 Paper Acceptance Rate29of66submissions,44%Overall Acceptance Rate190of465submissions,41%

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