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Characterizing web use on smartphones

Published:05 May 2012Publication History

ABSTRACT

The current paper establishes empirical patterns associated with mobile internet use on smartphones and explores user differences in these behaviors. We apply a naturalistic and longitudinal logs-based approach to collect real usage data from 24 iPhone users in the wild. These data are used to describe smartphone usage and analyze revisitation patterns of web browsers, native applications, and physical locations where phones are used. Among our findings are that web page revisitation through browsers occurred very infrequently (approximately 25% of URLs are revisited by each user), bookmarks were used sparingly, physical traversing patterns mirrored virtual (internet) traversing patterns and users systematically differed in their web use. We characterize these differences and suggest ways to support users with enhanced design of smartphone technologies and content.

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      • Published in

        cover image ACM Conferences
        CHI '12: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
        May 2012
        3276 pages
        ISBN:9781450310154
        DOI:10.1145/2207676

        Copyright © 2012 ACM

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        Publication History

        • Published: 5 May 2012

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