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Role of Tourism Industry in Employment Generation: A Case Study of Nagaland

Role of Tourism Industry in Employment Generation: A Case Study of Nagaland

Thangasamy Esakki
Copyright: © 2015 |Pages: 10
ISBN13: 9781466686991|ISBN10: 1466686995|EISBN13: 9781466687004
DOI: 10.4018/978-1-4666-8699-1.ch019
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MLA

Esakki, Thangasamy. "Role of Tourism Industry in Employment Generation: A Case Study of Nagaland." Emerging Innovative Marketing Strategies in the Tourism Industry, edited by Nilanjan Ray, IGI Global, 2015, pp. 359-368. https://doi.org/10.4018/978-1-4666-8699-1.ch019

APA

Esakki, T. (2015). Role of Tourism Industry in Employment Generation: A Case Study of Nagaland. In N. Ray (Ed.), Emerging Innovative Marketing Strategies in the Tourism Industry (pp. 359-368). IGI Global. https://doi.org/10.4018/978-1-4666-8699-1.ch019

Chicago

Esakki, Thangasamy. "Role of Tourism Industry in Employment Generation: A Case Study of Nagaland." In Emerging Innovative Marketing Strategies in the Tourism Industry, edited by Nilanjan Ray, 359-368. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-8699-1.ch019

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Abstract

Globally, ‘Tourism industry' has been considered as the second largest employer amongst other significant sectors contributing to economic growth. It is having a close nexus with employment generation and economic growth. When a country moves forward socially and economically, a need for expansion of employment avenues also grows simultaneously. Hence, Tourism Sector has a tremendous potential, especially in India, for development. The industry extends its territory by launching multifarious allied projects such as setting up of parks, sports clubs, hotels and restaurants, transport operations etc., In North East India, Nagaland is one of the States possessing an enormous potential for development of Tourism industry. This chapter is proposed to study the role of Tourism industry in boosting socio-economic development Nagaland, to focus on contribution of hotels and restaurants towards employment generation, to identify major marketing issues/bottlenecks the industry and to suggest corrective measures to ensure sustainable tourism marketing in the State.

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