Smart Store Base Grocery: Facilitating Future Forecasting Profit

Smart Store Base Grocery: Facilitating Future Forecasting Profit

Amit Roy
ISBN13: 9781799828747|ISBN10: 1799828743|ISBN13 Softcover: 9781799828754|EISBN13: 9781799828761
DOI: 10.4018/978-1-7998-2874-7.ch016
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MLA

Roy, Amit. "Smart Store Base Grocery: Facilitating Future Forecasting Profit." Managerial Challenges and Social Impacts of Virtual and Augmented Reality, edited by Sandra Maria Correia Loureiro, IGI Global, 2020, pp. 266-274. https://doi.org/10.4018/978-1-7998-2874-7.ch016

APA

Roy, A. (2020). Smart Store Base Grocery: Facilitating Future Forecasting Profit. In S. Loureiro (Ed.), Managerial Challenges and Social Impacts of Virtual and Augmented Reality (pp. 266-274). IGI Global. https://doi.org/10.4018/978-1-7998-2874-7.ch016

Chicago

Roy, Amit. "Smart Store Base Grocery: Facilitating Future Forecasting Profit." In Managerial Challenges and Social Impacts of Virtual and Augmented Reality, edited by Sandra Maria Correia Loureiro, 266-274. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-2874-7.ch016

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Abstract

Marketing Intelligence is a new topic in marketing with scarce work published. Physical store base grocery is not transmitted digitally. In terms of reason the profit is lower in Portugal or other countries where the app is not available. Therefore, grocery store owners are less engaged with customers. Store owners are losing business interest and, finally, many stores have shut down. The information can emerge from several bases to analyze different kinds of e-commerce roles to show how e-commerce brings more profit and how physical store base grocery transmits digitally to engage customers and increase profit. The chapter uses different types of tools for effective decision making. Software marketing makes vital tactical decisions to exploit profits and success of the business. As a result, the chapter offers a digital model of smart store base Grocery app to engage customers and store owners in one platform for service of excellence, as well as facilitating future forecasting profit.

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