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ON THE RELIABILITY OF THE DATA OBTAINED BY THE SEMANTIC DIFFERENTIAL METHOD
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1971 Volume 13 Issue 2 Pages 51-59
Details
- Published: 1971 Received: March 29, 1971 Available on J-STAGE: February 24, 2009 Accepted: - Advance online publication: - Revised: -
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Correction information
Date of correction: February 24, 2009 Reason for correction: - Correction: ABSTRACT Details: Wrong : The data obtained by 7 point scale rating method (SD Method) are compared with those by 6 point scale rating method in which without midpoint scale is presented.
Two example of the data obtained by 7 point scale and 6 point scale rating method for threecolor harmony and impression formation of photograph are given. The problem on fluctuation of response of midpoint scale is discussed from the theoretical point of view based on the response error model.
Right : The data obtained by 7 point scale rating method (SD Method) are compared with those by 6 point scale rating method in which without mid-point scale is presented.
Two example of the data obtained by 7 point scale and 6 point scale ratingmethod for three-color harmony and impression formation of photograph are given. The problem on fluctuation of response of mid-point scale is discussed from the theoretical point of view based on the response error model.
Date of correction: February 24, 2009 Reason for correction: - Correction: CITATION Details: Wrong : HAYASHI, C. 1967 Response errors in social survey. How to correct the data with response errors Pub. Opi. Res. Inst., Japan Broadcasting Corporating (NHK), 9, 47-546.
HEISE, D. R. 1969 Some methodological issues in semantic differential research. Psychol Bull., 72, 406-422.
MARUYAMA, K. 1968 Pattern analysis with scale classification., Jap, psychol. Res., 10, 78-94.
MARUYAMA, K., & HAYASHI, C. 1968 Data analysis with response errors. Yap., J. Psychol., 38, 297-310.
MESSICK, S., J. 1957 Metric properties for semantic differential. Educ. psychol. Measmt., 17, 200-206.
NORMAN, W. T. 1959 Stability characteristics of the semantic differential. Amer., J. Pcychol., 72, 581-584.
OSGOOD, C. E., Sum, G. J., & TANNENBAUM, P. H. 1957 The measurement of meaning. Ill.: 111. Univ. Press.
SNIDER, J. G., & OSGOOD, C. E. (Eds) 1969 Semantic differential techniques. Chicago: Aldine Pub. Company.
SUZUKI, T. 1968 A study on the reliability of social survey. Ann. Inst. Stat. Math., 16, 47-75.
SUZUKI, T., & TAKAHASHI, K. 1968 On the index of consistency of analyzing the data from multiwave pannels. Ann. Inst Stat. Math., 16, 103-107.
SUZUKI, T., & TAKAHASHI, K. 1969 On the analysis of the data obtained from multiwave pannels. Ann. Inst. Stat. Math., 17, 148-174.
Right : HAYASHI, C. 1967 Response errors in social survey. -How to correct the data with response errors-. Pub. Opi. Res. Inst., Japan Broadcasting Corporating (NHK), 9, 47-546.
HEISE, D. R. 1969 Some methodological issues in semantic differential research. Psychol Bull., 72, 406-422.
MARUYAMA, K. 1968 Pattern analysis with scale classification. Jap, psychol, Res., 10, 78-94.
MARUYAMA, K., & HAYASHI, C. 1968 Data analysis with response errors. Jap. J. Psychol., 38, 297-310.
MESSICK, S. J. 1957 Metric properties for semantic differential. Educ. psychol. Measmt., 17, 200-206.
NORMAN, W. T. 1959 Stability characteristics of the semantic differential. Amer. J. Pcychol., 72, 581-584.
OSGOOD, C. E., SUCI, G. J., & TANNENBAUM, P. H. 1957 The measurement of meaning. Ill.: Ill. Univ. Press.
SNIDER, J. G., & OSGOOD, C. E. (Eds) 1969 Semantic differential techniques. Chicago: Aldine Pub. Company.
SUZUKI, T. 1968 A study on the reliability of social survey. Ann. Inst. Stat. Math., 16, 47-75.
SUZUKI, T., & TAKAHASHI, K. 1968 On the index of consistency of analyzing the data from multi-wave pannels. Ann. Inst Stat. Math., 16, 103-107.
SUZUKI, T., & TAKAHASHI, K. 1969 On the analysis of the data obtained from multi-wave pannels. Ann. Inst. Stat. Math., 17, 148-174.
Date of correction: February 24, 2009 Reason for correction: - Correction: PDF FILE Details: -
Date of correction: February 24, 2009 Reason for correction: - Correction: ABSTRACT Details: Wrong : The data obtained by 7 point scale rating method (SD Method) are compared with those by 6 point scale rating method in which without mid-point scale is presented.
Two example of the data obtained by 7 point scale and 6 point scale ratingmethod for three-color harmony and impression formation of photograph are given. The problem on fluctuation of response of mid-point scale is discussed from the theoretical point of view based on the response error model.
Right : The data obtained by 7 point scale rating method (SD Method) are compared with those by 6 point scale rating method in which without mid-point scale is presented.
Two example of the data obtained by 7 point scale and 6 point scale rating method for three-color harmony and impression formation of photograph are given. The problem on fluctuation of response of mid-point scale is discussed from the theoretical point of view based on the response error model.
Date of correction: February 24, 2009 Reason for correction: - Correction: CITATION Details: Wrong : HAYASHI, C. 1967 Response errors in social survey. -How to correct the data with response errors-. Pub. Opi. Res. Inst., Japan Broadcasting Corporating (NHK), 9, 47-546.
HEISE, D. R. 1969 Some methodological issues in semantic differential research. Psychol Bull., 72, 406-422.
MARUYAMA, K. 1968 Pattern analysis with scale classification. Jap, psychol, Res., 10, 78-94.
MARUYAMA, K., & HAYASHI, C. 1968 Data analysis with response errors. Jap. J. Psychol., 38, 297-310.
MESSICK, S. J. 1957 Metric properties for semantic differential. Educ. psychol. Measmt., 17, 200-206.
NORMAN, W. T. 1959 Stability characteristics of the semantic differential. Amer. J. Pcychol., 72, 581-584.
OSGOOD, C. E., SUCI, G. J., & TANNENBAUM, P. H. 1957 The measurement of meaning. Ill.: Ill. Univ. Press.
SNIDER, J. G., & OSGOOD, C. E. (Eds) 1969 Semantic differential techniques. Chicago: Aldine Pub. Company.
SUZUKI, T. 1968 A study on the reliability of social survey. Ann. Inst. Stat. Math., 16, 47-75.
SUZUKI, T., & TAKAHASHI, K. 1968 On the index of consistency of analyzing the data from multi-wave pannels. Ann. Inst Stat. Math., 16, 103-107.
SUZUKI, T., & TAKAHASHI, K. 1969 On the analysis of the data obtained from multi-wave pannels. Ann. Inst. Stat. Math., 17, 148-174.
Right : HAYASHI, C. 1967 Response errors in social survey.-How to correct the data with response errors-. Pub. Opi. Res. Inst., Japan Broadcasting Corporating (NHK), 9, 47-546.
HEISE, D. R. 1969 Some methodological issues in semantic differential research. Psychol Bull., 72, 406-422.
MARUYAMA, K. 1968 Pattern analysis with scale classification. Jap, psychol, Res., 10, 78-94.
MARUYAMA, K., & HAYASHI, C. 1968 Data analysis with response errors. Jap. J. Psychol., 38, 297-310.
MESSICK, S. J. 1957 Metric properties for semantic differential. Educ. psychol. Measmt., 17, 200-206.
NORMAN, W. T. 1959 Stability characteristics of the semantic differential. Amer. J. Pcychol., 72, 581-584.
OSGOOD, C. E., SUCI, G. J., & TANNENBAUM, P. H. 1957 The measurement of meaning. Ill.: Ill. Univ. Press.
SNIDER, J. G., & OSGOOD, C. E. (Eds) 1969 Semantic differential techniques. Chicago: Aldine Pub. Company.
SUZUKI, T. 1968 A study on the reliability of social survey. Ann. Inst. Stat. Math., 16, 47-75.
SUZUKI, T., & TAKAHASHI, K. 1968 On the index of consistency of analyzing the data from multi-wave pannels. Ann. Inst Stat. Math., 16, 103-107.
SUZUKI, T., & TAKAHASHI, K. 1969 On the analysis of the data obtained from multi-wave pannels. Ann. Inst. Stat. Math., 17, 148-174.
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