Red cardboard box and a glass medicine bottle full of brown liquid labled "Dr. Kilmer's Swamp Root." A homeopathic physician, Dr. Sylvester Andral Kilmer founded his laboratory and remedy company in the 1870s. Kilmer's cure-alls contained various herbs, roots, and plenty of alcohol. The company was taken over by Kilmer's brother and his sons who developed an aggressive marketing strategy that made Dr. Kilmer a household name.